Trends to watch this Easter
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Reward
Black Friday - a welcome boost
Performance was better than expected, despite low expectations set by analysts and the press. Consumers took advantage of early November deals and switched to shopping instore, buying money-saving items.
Autumn Statement - what impact will it have on consumers?
To some extent all customers will feel the impact of the of rises in tax and spending cuts and will be worse off next year and this will mean hard times for retailers.
Are acquisition and retention opposing forces?
Thinking of your customers as ‘new’ or ‘existing’ could be hindering your sales performance.
Is Black Friday discounting still a big deal?
Black Friday is less than a month away, with many retailers having set their plans months in advance. But against a backdrop of a constantly changing macro-economic environment, the question of price discounts as a valid tactic is a hot topic. Would retailers be better advised to protect margins rather than sales volumes?
The ever-growing threat of the discounters
Consumers are more and more turning to the German discount supermarkets, Aldi and Lidl, as a way to save money on their weekly food shop, due to the cost-of-living crisis. Reward’s payments dataset of over 10M UK cardholders allows us to track how consumers are switching their grocery shopping habits.
Is the 'Golden Quarter' the season to make a break from competitors and drive recovery?
As UK fashion sales continue to suffer, are retailers prioritising budgets over investment in brand perception and a fully integrated shopping experience?
Are we out of the woods yet?
The Government energy tariff cap announcement lifts the gloom, but challenges for retailers are not over just yet.
What can we learn from the summer of travel chaos?
This summer we saw newspaper headlines covering the chaos at airports as holidaymakers tried to get away. Now that we've put summer behind us we're sharing our reflections on how consumers behaved across the summer holiday period, and our projections for what's going to happen next.